Christopher Jadoul is leading the Marketing Department at Kura Kura, a Balinese company renowned for its fresh, sessionable beer. With extensive experience in international beer brands, Christopher was captivated by Bali’s vibrant atmosphere and rich culture, which fuels his innovative approach at Kura Kura and their newest and freshest seltzer line: Santai.
Christopher Jadoul memimpin Departemen Pemasaran di Kura Kura, sebuah perusahaan Bali yang terkenal dengan birnya yang segar dan ‘enteng’. Memiliki pengalaman panjang dengan merek bir internasional, Christopher terpesona oleh atmosfer Bali yang dinamis dan budayanya yang kaya, yang mendorong pendekatan inovatifnya di Kura Kura dan lini produk seltzer terbaru dan tersegar mereka: Santai.
In just under a decade, the craft beer industry has witnessed remarkable growth, continuously evolving. But what impact has it made on the beverage industry, consumer preferences, and cultural trends? …
